Toyota Hits Sales Milestones with Prius and Camry

            In recent weeks, Toyota has hit several sales milestones with two of their vehicles, the Camry and the Prius. In the Camry’s 30^th year of production, Toyota sold their 10 millionth Camry in the United States.  The first year the Camry was introduced to the United States was in 1983.  That year, they only sold 52,651 Camry’s in the US.  Since then, it has gone on to become the best-selling car in the United States for 11 years.

            Toyota says that there are still nearly 800 first generation Camry’s from 1983 still in operation today.  The first Camry production factory opened in Kentucky in 1988, which was Toyota’s first factory in North America.

            Toyota states that “virtually all Camrys sold in the US are produced in the US.” They also go on to say that nearly 75% of the car is domestically sourced within the United States.

            First introduced in 1997, the Toyota Prius hit the market as the world’s first mass produced hybrid car.  The 2^nd generation Prius hit auto markets in 2003 and the 3^rd generation followed in 2009.  In less than 20 years, Toyota has sold over 3,000,000 Prius’ worldwide.  With this kind of success, the Prius is starting to become what Coke is to soda as the car is to hybrid technology.

            How many more years will it take before Toyota sells another 10,000,000 Camry’s and 3,000,000 Priuses? It might take only half the time, especially with the constantly improving hybrid and electric 

technology, with Toyota at the forefront of it.

Matthew Colan

Handy Toyota